[DISCUSSION] What Makes A Brand? Other Than Clothing??

What Makes A Brand? Other Than Clothing??Ok so this dead sub's 2 favorite things are 1. japanese brands with no graphics and 2. Off-White. Both of these have something in common but moreso the japanese brands because literally all they have to separate them from kmart tees is the quality of material and colors, butwhat does off white add experience wise?Obviously brands aren't just clothing, but I'm asking this community which branding aspects appeal to them. An example I would bring up is Off-white making some of their graphics look like industrial blueprints.The root of my question is: What other than literally seeing the look of he product itself does the brand do for you? Don't take this as hate I actually like the brands a lot I just want more of the experience added. And not just off white either but let's say louis vuitton how they have the mirror with their logo cut out of it or the ambiance of a gucci store or the 3d interactive grapics on Ian connors revenge x storm or even seeing the huge line outside of Supreme and wanting to buy it. what about brands(other than literally just the clothes themselves) adds to the expeience for you and makes you want to buy? via /r/streetwear https://ift.tt/2PJJDGX