[DISCUSSION] “Off-White”

“Defining the gray area between black and white as off-white” has got to be one of the stupidest slogans in brand history. First of all, off-white is far closer to white than it is to black, so it makes absolutely no sense to define the entire spectrum from black to white as one color. Second, off white isn’t even a combination of black and white. It’s a combination of white and yellow. Why not just define the gray area as FUCKING GRAY? It’s in the fucking name: gray area.Virgil Abloh clearly has subhuman intelligence and a room temperature IQ. Never buying anything from Off-White or Virgil Abloh ever again. via /r/streetwear https://ift.tt/2yycsyi